| 7-10 December 2009
Competition in the cable market is broadening with HDTV and satellite services expanding their reach. The demand from our customers for more over-the-top and on-demand services is pushing forward at a rapid pace while regulators, as well as our customers, insist upon more self service and improved performance. As we pursue these multiple challenges, what are the key points that will enable us to identify opportunities to reach end users and find the “sweet spots” for growth and success?
Key Take-Aways: - Learn how to glean information and service improvements from the adoption of new technologies and improved business intelligence, including privacy compliant IPDR
| | - Hear how new technologies and improved business processes can uncover additional revenue opportunities and differentiate you from your competition, deliver operational excellence and reduce costs
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Below is a summary of the pre-selected cable related sessions
| Cable Activities that took place at Management World Americas | | Monday, December 7th | | 5:00pm – 7:00pm | Service Provider Roundtable | If you are an MSO interested in presenting your TM Forum case study please contact Christy Coffey (ccoffey@tmforum.org). | | Tuesday, December 8th (Day 1) | | 9:00am – 12:30pm
| Keynote Perspectives | Communication, MVNO and 2-sided business models was discussed in order to understand the extended value chain and who will be a friend or foe. | | 2:00pm – 5:30pm | Customer Experiences Summit | Featured Session:
Grow, Achieve Scale & Efficiency Within the Services Oriented Ecosystem
Tony Centi, Senior Director, Comcast
| | 4:00pm - 5:30pm | IT & Operational Excellence Summit | Featured Session:
IT Transformation Case Studies I
Comcast: A Cable Service Provider’s Perspective: The Challenges of Building Next-Generation End-to-End Service Management
Ala Awad, Director, OSS Enterprise Architecture & Systems Integration, Comcast | | Wednesday , December 9th (Day 2) | | 8:00am - 9:00am | Cable Breakfast | Meet with cable executives and peers doing business in the cable industry over breakfast. | | 11:00am – 12:30pm | Customer Experience Summit | Featured Sessions:
Best Practice Service Quality Management II
Managing Services Using IPDR
Jeffrey Finkelstein, Director of Access Architecture , Cox Communications
Deploy Ethernet with Confidence Now
Ron Iannetta, ATG OSS Architect, Time Warner Cable | | 11:00am – 12:30pm | New Services & Business Models Summit | Featured Sessions:
Making Money From Advertising & Personalization
A Model for Optimizing Advertising Revenue in the New Digital Media Value Chain
Cameron Davies, Director, Business Insight and Analytics, Disney Mobile Personalization: What Users Like and Will Pay For
Jonathan Medved, CEO, Vringo Drive Value Added Services Adoption by Making Mobile a Superior Advertising Delivery Channel
Grant Lenahan, Vice President & Strategist, Service Delivery Solutions, Telcordia Techologies | | 4:00pm – 5:30pm | IT & Operational Excellence Summit | Featured Sessions:
Rapid Service Delivery Through SDF/IPSPHERE I
Accelerating Service Delivery with IPsphere
Ibrahim Gedeon, CTO, TELUS
What are the New Requirements for Flexible Frameworks?
Robert O'Shea, Director, Network Operations, Cox Communications
Craig Bachmann, President and Principal, Bachmann Consulting and Advisor, ITF
Jason Schnitzer, Founder & Principal, Applied Broadband, Inc
Edward Heffernan, Architect Network Support Systems Architecture & Technology Network Engineering and Operations, Rogers Communications | | 6:00pm – 7:00pm | Meeting | Cable Interest Group face-to-face meeting | | Thursday, December 10th (Day 3) | 11:00am – 12:30pm
| New Services & Business Models Summit | Featured Session:
Enabling New Mobile Based Services and Revenue Streams
Femtocells+MVNO+Cable: The Killer Combination or the Management Nightmare
Lars Rossen, Distinquished Technologist, Hewlett-Packard
Tariq Chowdhury, Principal Architect - Wireless, Comcast Corp | View the Full Conference Agenda Visit our Cable Interest Group Vendors in the Exhibitor Area, too!
View full list |
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| Cable Networking Breakfast
December 9 | 
The breakfast provided attendees with an opportunity to meet with cable executives and peers doing business in the cable industry a private venue to discuss industry issues and network.
Sponsored by:
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| Last Year's Attendees | 335 companies attended in 2008 including:
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| Forumville | - Cloud Encounter
- Customer Experience Zone
- Service Oriented
- Transformation Zone
- Catalyst Live Demonstration Projects
Learn more | |