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Keynote Perspectives

Tuesday, December 8.
9.00am-12.30pm. Room - Sebastian J
Management World Americas keynote perspectives will look at new business models from different perspectives and discuss innovative ways of making money. Communication, MVNO and 2-sided business models will be discussed in order to understand the extended value chain and who will be a friend or foe. The session will then examine the delivery of new services as a way moving from surviving to thriving. The focus will be on new ways of saving money and generating revenue with the spotlight on implementation and operational excellence, the influence of the macro environment and new digital media.

New Perspectives and Approaches
Driving the Bottom Line: New Approaches to Generating Revenue and Cutting Costs
Surviving to Thriving: Winning against Multiple Challenges
Delighting Wall Street & Customers: the imperative of Operational Excellence
Neil CoxNeil Cox
Executive VP
Qwest
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Fari EbrahimiFari Ebrahimi
SVP & CIO
Verizon Services Operations
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Where does Mobile go Next? (Executive Debate)
New Digital Media: Who is the Service Provider?
Albert HitchcockAlbert Hitchcock
CIO
Vodafone Group
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Ricardo SantoroRicardo Santoro
CIO
Claro Brasil
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Jim DonioJim Donio
President
NARM (National Association of Recording Merchandisers)
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Where does Cable go Next? (Executive Debate)

Hype vs. Reality: What is the Role of Regulation in Delivering a 21st Century Digital World?
Roberto NobileRoberto Nobile
COO
Cablevision Argentina
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Tom VariTom Vari
CIO & SVP, Application Delivery
Rogers Communications, Inc
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Rodrigo DuclosRodrigo Duclos
CTO
Net Serviços
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Master of Ceremonies:
Tim Young
, Editor in Chief, Pipeline

Paul FeldmanPaul Feldman
Attorney-Member
Fletcher, Heald & Hildreth PLC
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Network Assurance for the Global Information Grid: The Security Management Foundation
Tom Lam Manuel N. Hermosilla
Chief of the Operational
Support Systems (OSS) Division
US Department of Defense (DoD)
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Digital Content: Who’s Got the Power?


Lucy HoodLucy Hood
Executive Director, CTM & ex-President Fox Mobile Entertainment
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Lucy Hood

Lucy Hood
Executive Director, CTM & ex-President Fox Mobile Entertainment

Lucy Hood is a highly respected industry expert on digital corporate strategy and content, who has recently joined USC to head the Institute of Communications Management Technology (CTM). Prior to CTM, Lucy Hood was President of Fox Mobile Entertainment in 2005 and led the team that was nominated for an Emmy in mobile content for the mobile video series "24:Conspiracy." She led the team that created many industry firsts, including launching text messaging via AT&T on American Idol, and inventing the Mobisode®.

USC’s CTM Institute produces cutting-edge research and business strategy, executive education and networking opportunities to the digital industry. Its corporate members include AT&T, Verizon, HP, Cisco, Sun, Qualcomm, Motorola, RIM, Alcatel-Lucent, France Telecom, SK Telecom and Disney.

Lucy Hood is widely known as an architect of corporate digital strategy, building News Corporation’s mobile business to hundreds of millions through partnerships with companies such as Vodafone, ATT, Qualcomm, Nokia and Verisign. Hood was a key executive in launching numerous technology businesses at Fox, including Fox.com, FX Cable and the News Corp Content Group. Previously, she was an executive at Paramount Pictures, and produced the news program, “Business Times.”

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Neil Cox Neil Cox
Executive Vice President, Qwest

Neil E. Cox was named executive vice president of product and IT in August 2008 and is responsible for the product development and management of Qwest’s entire portfolio of voice, data and IP services. He also oversees the critical information technology infrastructure used to deliver services.

A seasoned executive with more than 35 years of experience in the technology and telecommunications industries, Mr. Cox joined Qwest in 2006 as the vice president of central region enterprise sales for Qwest’s Business Markets Group (BMG). Prior to joining Qwest, he was a venture partner at MK Capital, which invests in emerging technologies and applications software. From 2001 to 2004, Mr. Cox served as executive vice president of the telecommunications sector at SAIC (Science Applications International Corporation) – a Fortune 500 science, engineering and technology applications company.

Mr. Cox began his career at Indiana Bell in 1972 and later moved to Ameritech Corporation where he held a number of executive positions including president of both Ameritech Information Industry Services and SecurityLink from Ameritech. While at Ameritech, Mr. Cox was one of the inventors responsible for three patents that were designed around the notification of a data message on the Internet.

Mr. Cox holds a bachelor of science degree in electrical engineering technology from Purdue University.

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Rodrigo Modesto Duclos Rodrigo Modesto Duclos
CTO, Net Serviços


Rodrigo Modesto Duclos graduated in Electric Engineering at the Federal University of Rio Grande do Sul. He holds an MBA from the same university where he developed a structural analysis of the Brazilian Cable industry back in 1999. Rodrigo began his career in NET Sul, a cable start-up back in 1994. He worked for different companies in the sector (Claro, Promon, LogicaCMG). Since the early days he has been involved with many innovative projects in telecommunications such as the introduction of broadband in Brazil (Cable Modems), Cellular pre-paid services, SMS, Ring-tones, MMS, GPRS/Edge, WAP, Digital TV (DVB), Cable Telephony, etc. Rodrigo is currently managing the PMO and the overall technology strategy in NET.

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Fari Ebrahimi Fari Ebrahimi
SVP & CIO, Verizon Services Operations


Mr. Ebrahimi is responsible for all systems and infrastructure for the newly created Verizon Services Operations (VSO) handling Supply Chain Services, Common Financial Services, and Corporate Real Estate, Enterprise Resource Planning (ERP) Corporate Systems and intranet across Verizon, as well as Verizon Information Technologies, LLC. VSO delivered $562M savings (initial target $90M) in its full year of operation and it is well underway to deliver over $700M in savings (initial target $614M) in 2007.

Prior to his VSO appointment, Mr. Ebrahimi led the Information Technology for Retail Customer Management and Billing Systems organization. Before which, Mr. Ebrahimi served as SVP, responsible for Verizon Retail e-Business.

He deployed an innovative business transformation model based on integrated Customer Relationship Management (CRM) principles that creates a 360 view of all customer touches, transactions, and history. He led the strategy and development of innovative cross-Line-of-business structured messaging platform, an integrated Enterprise data warehouse, common customer contact engine, and common voice portal handling all Verizon Telecom and VSO customers.

He deployed the strategy that created a singular Verizon presence on the Web in 2001. The newly designed Verizon.com web site interfaces with all Verizon back office systems and allows customers to shop, order products and services, pay their bills and request repair online reducing cost and generating millions of dollars in revenue, through self-service. Since its launch, over 14M new customers have registered online expending self service rates from 0 to over 45%.

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Paul Feldman Paul Feldman
Attorney-Member, Fletcher, Heald & Hildreth PLC


Paul Feldman is a member of Fletcher, Heald & Hildreth PLC, a boutique Telecommunications Law firm located in Arlington, Virginia. His legal practice concentrates on the regulation of video services, including cable TV, IPTV and broadcast television; and telecommunications, including wireline and wireless voice, data and broadband Internet services. He advises clients on numerous issues, including Net Neutrality and broadband funding.

Mr. Feldman served as the co-chair of the Federal Communications Bar Association’s Wireline/Common Carrier Practice Committee from 1996-1998 and from 2004-2006. He has moderated FCBA continuing legal education seminars, and spoken at industry conventions.

Mr. Feldman received his B.A. in Philosophy from Columbia College in 1984, and his J.D. from the UCLA School of Law in 1988. He is admitted to the Bars of Virginia, the District of Columbia, and California.

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Albert Hitchcock Albert Hitchcock
Chief Information Officer, Vodafone Group


Albert was appointed into the role of Chief Information Officer in August 2007.

In this role Albert is responsible for the Vodafone Technology Information Services Organisation within Vodafone and its Operating Companies. Albert is accountable for the IS Strategy and the Operations of all IS functions across the group.

Prior to joining Vodafone, Albert was Global CIO with Nortel a Canadian multinational Telecommunications Solutions Provider and lived in the US and Canada. Albert was with Nortel for 14 years and worked in a variety of roles. He was Global CIO for 4 years.

Before joining Nortel, Albert was with Racal Radio Group LTD and British Aerospace Dynamics PLC.

He is a member of the Institute of Engineering and Technology, Incorporated Engineer and in September 2006 was named to the Information Week list of most innovative users of IT.

Albert holds electronic engineering and systems engineering degrees from South Devon College of Arts and Technology and a dipMBA from the Centre of Management Studies at Exeter University.

Albert is based in Newbury, Berkshire, UK at Vodafone’s World Headquarters.

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Jim Donio Jim Donio
President, NARM (National Association of Recording Merchandisers)

As the leading trade association for retailers, wholesalers, distributors, suppliers, and individuals involved in the digital, mobile and physical delivery of music content to consumers, the National Association of Recording Merchandisers advances the promotion, marketing, distribution, and sale of music by providing its members with a forum for diverse meeting and networking opportunities, information, and education to support their businesses, as well as advocating for their common interests. Donio has been with NARM since 1988, when he joined the organization as Director of Creative Services, focusing primarily on editing a monthly newsletter, as well as creating a series of promotional and informational publications and materials. In 1991, Donio added PR and marketing functions to his NARM resume, and was promoted to the position of Communications Director. In 1995, he took on oversight of NARM's conventions and conferences as Vice President of Communications & Events.

In 2000, he was elevated to Executive Vice President, adding most of the organization's day-to-day administrative and operational responsibilities to his job description. Donio was named President in 2004. Prior to joining NARM, Donio held a variety of editorial, PR and event-related positions for the Association of Information Systems Professionals (AISP), an international individual membership organization focused on the needs of office systems professionals. Donio earned his Bachelor’s Degree in Journalism from Temple University in Philadelphia. He has been active in Philadelphia-area TV and cultural events, winning a local Emmy Award in 1986 for “Outstanding Cultural Programming.”

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Tom Lam
Manuel N. Hermosilla
Chief of the Operational Support Systems (OSS) Division, DOD


Manuel N. Hermosilla is the Chief of the Operational Support Systems Division for the Defense Information Systems Agency. His focus is providing Net-Centric OSS solutions that enable end-to-end situational awareness and information sharing services across the Department of Defense. During his 17-year tenure with the Agency, Mr. Hermosilla served in a variety of roles from project engineer to Systems Integrator and Implementation Manager for the GIG-BE Network Management System.

Learn more about the Defense activities at Management World

Roberto Nobile

Roberto Nobile
Chief Operating Officer, CableVision Argentina


Roberto Nobile joined CableVision, the leading cable TV and broadband company in Argentina, in October 2006 as chief operating officer and sub general manager as part of the merge process held between the two main cable MSO companies of Argentina, Multicanal and CableVision. He is responsible for running the day to day operations of the business, including sales & marketing, customer care, technology, operations, finance and human resources. CableVision is controlled by Grupo Clarin, the leading multimedia group of Argentina, owner of newspapers, tv broadcasting, radio and multimedia content production. Nobile began his career at Arthur Andersen in 1989 and later moved to Honeywell till he got into Grupo Clarin in 1997 as CFO of Clarin newspaper. Nobile is an accountant with specialization in Finance, and recently attended an executive program at the IAE.

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Learn more about the Cable activities at Management World


Jonathan Marchbank

Ricardo Santoro
Chief Information Officer, Claro Brasil


Ricardo Santoro is CIO and Executive Director of Claro, an America Movil company, rendering mobile services for 42 million subscribers in Brazil. In the past he worked for Telefonica and was responsible for Telecom Business Unit of Bull a French consulting company. Ricardo has a degree in Mathematics and MBA in Enterprise Management.

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Tom Vari

Tom Vari
Chief Information Officer & Senior Vice President Application Delivery, Rogers Communications, Inc.


Tom joined Rogers Cable as CIO in February 1998. Prior to that he was President of T.M. Vari & Associates Ltd., a consulting company, founded in 1974, serving a diverse set of clients, primarily in the communications and finance sectors in Canada, U.S. and the Bahamas. He was tenured faculty at York University, teaching computer science from 1972 to 1997.

In January, 2005, the IT groups of all the Rogers operating companies merged into a Rogers IT unit. Tom became responsible for the delivery of all applications for the Communications group including customer billing, care and service systems, logistics and distribution, provisioning and web presence.

Since late 2007, Tom has been assigned to the Rogers Enterprise Business Transformation project whose first release will be for Cable.

Tom received his undergraduate education at University of Toronto in Mathematics and Computer Science and completed graduate studies at Cornell University in Computer Science in 1972.

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Learn more about the Cable activities at Management World




Master of Ceremonies

Tim Young, Editor in Chief, Pipeline


Tim Young is the Editor-in-Chief of Pipeline, a publication dedicated to the communications OSS/BSS industry. He has been covering OSS and telecommunications issues for over a half-decade, and enjoys the dynamic nature of the industry. Tim has been with Pipeline since the beginning of 2005, and has served as Editor-in-Chief since February of 2006. Prior to joining Pipeline's team, Tim worked as a freelance writer, and has written for numerous web and print publications throughout the Southeast and Midwest. A South Carolina native, Tim did his undergraduate work at Appalachian State University and his graduate work at the University of South Carolina. When not working with Pipeline, Tim is a part-time educator and performs improv and sketch comedy. He can be reached at editor@pipelinepub.com.