Martin Creaner's Blog

About Martin

Martin Creaner
President & Chief Operations Officer
TM Forum

Martin Creaner has been working in the Telecommunications Industry for almost 25 years and is currently President of the Telemanagement Forum (TMForum). The TM Forum is the industry body for the the global Telecommunications industry. It has 750 member companies in over 185 countries, including all the major carriers and all the leading equipment and software Vendors.

Prior to joining the TM Forum Martin held a number of executive positions with Motorola and British Telecom.

Martin is widely published and is featured and quoted regularly in business and trade journals. Martin is also the author of the leading telecoms business book “NGOSS Distilled”.


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  • A week is a very long time in iPhone 4 and Android world

    I blogged last month about the iPhone business model and stimulated huge discussion about whether the business model had sufficient longevity or whether it would have to change to survive. Over the past couple of weeks things seem to have moved very, very quickly. Firstly we had the iPhone 4 antenna debacle - leading to iPhone 4.0 being compared to Microsoft's Vista slump . There is an element of Apple living by the media sword and dying by the media sword. When they do the smallest good thing...
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  • Mobile Advertising Slipping Out of the Hands of the Telcos

    This latest announcement from Apple is scary stuff for Telcos. Apple have announced the launch of iAd which will allow the embedding of advertisements within Apps. It is probably very clever, but inreality this is an area where Telcos can compete if they really want to. Regular readers of my blog will know that this is something that I have strong opinions on. The technology side is relatively straight forward and the real key is understanding their customer usage data so they can target advertisements...
  • Hot Industry Topics for 2010

    Whats hot for 2010? There seems to be a great hunger for finding out what is going to happen in 2010. Having put in such as slow 2009 (albeit the final quarter was very promising for most companies I talked to), people are now desperate for a good 2010, and are obsessed with finding out what the opportunities are going to be. The Forum as you might expect has an opinon on this, so here are our hot topics for 2010: Cord cutting/Price Pressure – this means the on-going trend for consumers shifting...
  • Hype for 2009, Back to Reality in 2010

    Towards the end of the year, we get Time magazine’s Person of the Year, the Nobel prizes, and other recognitions of the year about to wrap up. It’s all a mechanism of keeping score on who’s up and who’s down; what’s hot and what’s not. So in this spirit let me share with you my highlights of 2009 and how this is going to evolve in the year to come. Without a doubt the three areas that defined our industry in 2009 were App Stores, 4G and Cloud Computing. They all punched significantly above their...

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