Released: Friday, February 27, 2015
There is a huge and rising global demand for communications and related services, but direct and indirect competition has never been greater. This publication highlights how services providers are increasingly using network and service data to deal with the threat and face the challenges.
This report highlights the importance of:
• Picking the right problem to solve
• Getting the business organization involved early
• Developing a detailed business case for applications
• Thinking big but starting small
• Getting the solution right before addressing latency
• Considering cross-organization cultural issues
Despite the challenges, leveraging network and service data to improve customer experience, increase agility and spark innovation with analytics is an imperative, not an option.
