Enterprise Information Management ::Manage Master Data

Manage Master Data business activity directs and controls tasks to create a master record for each entity (person, place, or thing) in a business, from across internal and external data sources and applications.

Manage Master Data ensures that the enterprise delivers consistent and trusted data to every user, promotes accurate reporting, reduces data errors, removes redundancy, and helps the organization make better-informed business decisions. It creates a master record (also known as a “golden record” or “best version of the truth”) that contains the essential information on which the business/organization relies.<br/>